ABSTRACT The Tour de France (TDF) cycling race has become the world’s biggest annual sporting event. Every July, it attracts approximately 11 million tourists along the roadsides of France, as well as several millions of TV spectators worldwide. Using MacCannell’s sight sacralization process, this study examines the gradual development of the TDF as a major economic tourist attraction. By deconstructing how the TDF became a tourist attraction, the goal of this article is to reveal economic and sustainability implications for communities in hosting such a mega event. The article suggests that the TDF, both as a sporting event and a top tourist attraction, represents an opportunity for local development and economies in the form of short-term peaks in hospitality, direct financial benefits, as well as in the promotion of cycling as a sustainable means of transportation. The study also explores how challenging hosting a stage of the TDF can become in terms of environmental sustainability for remote and rural communities.

中文翻译：

---

将环法自行车赛打造为旅游胜地

摘要 环法自行车赛 (TDF) 自行车赛已成为世界上最大的年度体育赛事。每年七月，它都会吸引大约 1100 万法国路边的游客以及全球数百万的电视观众。本研究使用 MacCannell 的视线神圣化过程，考察了 TDF 作为主要经济旅游景点的逐渐发展。通过解构 TDF 如何成为旅游景点，本文的目标是揭示举办此类大型活动对社区的经济和可持续性影响。文章认为，TDF 作为一项体育赛事和顶级旅游景点，以短期接待高峰、直接经济利益、以及推广自行车作为一种可持续的交通方式。该研究还探讨了在偏远和农村社区的环境可持续性方面，举办 TDF 舞台会变得多么具有挑战性。