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Investigating factor interactions in formalising the process of developing new products
Serbian Journal of Management Pub Date : 2018-01-01 , DOI: 10.5937/sjm13-16409
Bozhana Stoycheva , Diana Antonova

The creation of new product development programmes in industrial organisations, as a process involves a system of activities for defining, planning and implementing projects, with a view to successful market realisation. The success of a programme and its associated projects is not unambiguous (depends to some extent on the participants' point of view) and can be related to the achievement of predetermined goals and constraints, customer satisfaction, organisational knowledge, etc. For the respective industrial company, the planning process is more important than the plan itself, because hypotheses are checked; comparable alternatives are analysed; the future consequences of one or another of today's decisions are investigated; the necessary changes to the prerequisites are made.The survey was conducted in 560 medium and large enterprises operating in the manufacturing industry of Bulgaria. The aim is to establish independent factor variables and their value impacts on the effective management of the process of developing new products related to the dependent variable "formalisation or use of officially documented procedures describing the new product development (NPD) process".In order to meet the target, a quantitative study was carried out by applying a correlation and regression analysis to search for relationships and dependences between the variables examined. A regression model is presented for the dependent variable studied. The results and recommendations obtained can be used to improve the management of the product innovation process.

中文翻译:

调查新产品开发过程中的因素相互作用

在工业组织中创建新产品开发计划,作为一个过程,涉及定义、规划和实施项目的活动系统,以期成功实现市场。一个项目及其相关项目的成功并非毫无疑问(在某种程度上取决于参与者的观点),并且可能与预定目标和约束的实现、客户满意度、组织知识等有关。对于各自的行业公司,计划过程比计划本身更重要,因为假设被检查;分析了可比较的替代品;调查一项或另一项今天的决定的未来后果;对先决条件进行了必要的更改。该调查是在保加利亚制造业的 560 家大中型企业中进行的。目的是建立独立的因素变量及其对与因变量“描述新产品开发(NPD)过程的正式文件化程序的形式化或使用”相关的新产品开发过程的有效管理的影响。 为了为了达到目标,通过应用相关性和回归分析来搜索所检查变量之间的关系和相关性,进行了定量研究。为研究的因变量提供了回归模型。获得的结果和建议可用于改进产品创新过程的管理。目的是建立独立的因素变量及其对与因变量“描述新产品开发(NPD)过程的正式文件化程序的形式化或使用”相关的新产品开发过程的有效管理的影响。 为了为了达到目标,通过应用相关性和回归分析来搜索所检查变量之间的关系和相关性,进行了定量研究。为研究的因变量提供了回归模型。获得的结果和建议可用于改进产品创新过程的管理。目的是建立独立的因素变量及其对与因变量“描述新产品开发(NPD)过程的正式文件化程序的形式化或使用”相关的新产品开发过程的有效管理的影响。 为了为了达到目标,通过应用相关性和回归分析来搜索所检查变量之间的关系和相关性,进行了定量研究。为研究的因变量提供了回归模型。获得的结果和建议可用于改进产品创新过程的管理。
更新日期:2018-01-01
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