Research worldwide finds that indigenous, non-white, immigrant and other marginalised communities are subjected to media coverage that negatively and narrowly stereotypes them in comparison to dominant racial groups. In this article, we explore media representations of a predominantly Pacific and lower socio-economic community in New Zealand. The results contribute to the literature regarding media coverage of minority communities through an analysis of 388 news articles, drawing on Freire’s (1996/1970) theory of antidialogical action to consider how power is used to marginalise the predominantly Pacific community of South Auckland. The results demonstrate that South Aucklanders are subjected to stereotypes and negative labelling that reinforce their marginalisation and exclusion from mainstream New Zealand culture.

中文翻译：

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构建他者：新西兰一个以“棕色”为主的社区的新闻媒体表现

全球研究发现，与占主导地位的种族群体相比，土著、非白人、移民和其他边缘化社区受到媒体报道的负面和狭隘的刻板印象。在本文中，我们探讨了新西兰主要是太平洋地区和较低社会经济社区的媒体表现。通过对 388 篇新闻文章的分析，研究结果有助于撰写有关少数族裔社区媒体报道的文献，并借鉴 Freire (1996/1970) 的反对话行动理论来考虑如何利用权力来边缘化南奥克兰主要的太平洋社区。结果表明，南奥克兰人受到刻板印象和负面标签的影响，这加剧了他们被新西兰主流文化的边缘化和排斥。