The paper explores how visual affective practice is used to spread and bolster a nationalist, extremist and racist ethos on the public Facebook page of the anti-immigrant group, Soldiers of Odin. Affective practice refers to a particular sensibility of political discourse, shaped by social formations and digital technologies—the contexts in which political groups or communities gather, discuss and act. The study shows how visual affective practice and sharing and responding to images fortify moral claims, sense exclusionary solidarity and promote white nationalist masculinity which legitimizes racist practices of “soldiering.” By examining both the representations and their reactions (emoticons), the study demonstrates how ideas and values are collectively strengthened through affective sharing and are supported by platform infrastructures. Most importantly, it demonstrates that instead of considering the affect of protecting the nation as a natural result of “authentic” gut feeling, we should understand the ways it is purposefully and collectively produced and circulated.

本文探讨了如何在反移民组织“奥丁士兵”的公开Facebook页面上使用视觉情感实践来传播和支持民族主义，极端主义和种族主义精神。情感实践是指由社会形态和数字技术（政治团体或社区聚集，讨论和采取行动的环境）形成的对政治话语的特殊敏感性。研究表明，视觉情感实践以及对图像的共享和响应如何强化了道德主张，感觉到排他性的团结并促进了白人民族主义的男子气概，从而使种族主义的“士兵”做法合法化。通过研究这些表示形式及其反应（表情符号），该研究表明了如何通过情感共享来共同增强思想和价值观，并得到平台基础架构的支持。