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Is Digital News Really that Digital? An Analysis of How Online News Sites in the UK use Digital Affordances to Enhance Their Reporting
Journalism Studies ( IF 3.604 ) Pub Date : 2020-10-19 , DOI: 10.1080/1461670x.2020.1831397
Emily Harmer 1 , Rosalynd Southern 1
Affiliation  

ABSTRACT

Legacy media have responded to the introduction of digital-born news sites by instigating their own online platforms, reflecting the extent to which journalism operates within a hybrid media environment. This article aims to test if and how digital journalism makes its hybridity manifest by using various online affordances. We used content analysis to compare the extent to which BBC News, Mail Online, The Guardian, Buzzfeed and Huffington Post exploit video, hyperlinks, and Twitter posts to better inform citizens about politics during the 2017 UK election. We found that online news sites did not use video extensively. Hyperlinks were frequently used. Digital-born news sites linked more widely than their public service and commercial legacy counterparts who, in contrast, used more internal links. Digital-born sites used more embedded tweets than legacy sites. We also found that online news preferred to link to journalistic content and tweets than, say, official government or other expert sources. These findings show the hybridity of online news in the UK because both public service and commercial legacy media adopt some online practices but reject others, just as digital-born sites blend traditional journalism with digital tools to produce new ways of supporting their journalism.



中文翻译:

数字新闻真的是数字新闻吗?英国在线新闻网站如何使用数字服务来增强其报道的分析

摘要

传统媒体通过建立自己的在线平台来回应数字出生新闻站点的引入,这反映了新闻业在混合媒体环境中的运作程度。本文旨在测试数字新闻是否以及如何通过使用各种在线服务来使其混合性体现出来。我们使用内容分析来比较BBC新闻,在线邮件,卫报,Buzzfeed和赫芬顿邮报的程度利用视频,超链接和Twitter帖子在2017年英国大选期间更好地向公民宣传政治。我们发现在线新闻网站并未广泛使用视频。超链接是经常使用的。与数字广告相关的新闻网站比其公共服务和传统商业网站具有更广泛的链接,而后者使用更多的内部链接。数字出生的网站使用的嵌入式推文比旧网站更多。我们还发现,与官方政府或其他专家资源相比,在线新闻更倾向于链接到新闻内容和推文。这些发现表明了英国在线新闻的混杂性,因为公共服务和商业传统媒体都采用了一些在线做法,但拒绝了其他做法,就像数字出生的网站将传统新闻与数字工具相结合以产生支持其新闻的新方式一样。

更新日期:2020-10-19
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