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The Price of Good Friendships: Examining the Roles of Relationship Norms and Perceived Controllability in Service Failure Encounters
International Journal of Business Communication ( IF 2.625 ) Pub Date : 2020-02-18 , DOI: 10.1177/2329488420907119
Zongchao Cathy Li 1 , Weiting Tao 2 , Linwan Wu 3
Affiliation  

Despite companies’ efforts to cultivate positive relationships with their consumers, negative relational episodes such as customer service failures are inevitable. This study examines how perceived...

中文翻译:

良好友谊的代价:检验关系规范和感知可控性在服务失败遭遇中的作用

尽管公司努力与消费者建立积极的关系,但不可避免的负面关系事件,例如客户服务失败。这项研究探讨了如何感知...
更新日期:2020-02-18
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