Since the Brexit-vote and the election of a far-right businessman as President of the United States, the social sciences have been struggling to explain the societal conditions that nourish the increasing appeal of far-right parties and leaders in the Western world. The article’s main thesis is that the currently leading sociological paradigm, the theory of globalization losers, is not sufficient to understand the social dynamics in question. Starting from a discussion of the recent work of German sociologist Wilhelm Heitmeyer, it is argued that the best insight in far-right voter’s motivations and emotions can be found in the work of Margaret Canovan. The article shows further that a sociological investigation into the socio-psychological dynamics of the rise of the far-right should take into account broader cultural transformations that have been weakening the social world of Western democracies in the past 30 years, namely individualization, acceleration and demographic decline. In times of crisis (the ‘modernization’ of Eastern Europe and the financial crisis of 2007), these transformations become manifest as a general crisis of advanced capitalism.

中文翻译：

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民粹主义和向往的渴望：从经济到文化的脆弱

由于Brexit票和极右的商人为美国总统选举中，社会科学一直在努力解释滋养极右政党和领导人在西方世界日益增加的上诉社会条件。本文的主要论点是，当前领先的社会学范式，即全球化失败者理论，不足以理解所讨论的社会动态。从对德国社会学家威廉·海特迈尔近期工作的讨论开始，有人认为，在玛格丽特·卡诺万的工作中可以找到对极右翼选民动机和情感的最佳见解。该文章进一步表明，对极右翼崛起的社会心理动态进行社会学调查时，应考虑到在过去30年中削弱了西方民主国家社会世界的更广泛的文化转变，即个体化，加速和人口下降。在危机时期（东欧的“现代化”和2007年的金融危机），这些转变成为先进资本主义的普遍危机。