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Memory, politics and emotions: internet memes and protests in Venezuela and Ukraine
Continuum ( IF 2.139 ) Pub Date : 2020-05-03 , DOI: 10.1080/10304312.2020.1764782
Mykola Makhortykh 1 , Juan Manuel González Aguilar 2
Affiliation  

ABSTRACT The article discusses interactions between emotions, memory and user-generated digital content in the context of online protest campaigns. Using as a case study anti-government protest in Ukraine (2013–2014) and Venezuela (2019), it compares how pro- and anti-government communities use visuality and memoricity of internet memes to stir affect and promote their political agendas. It shows that despite differences in the use of visual content elements, Ukrainian and Venezuelan memes have similar political functionality. In both countries, pro-government memes usually rely on simple emotional messages for propaganda/polarization purposes, whereas anti-government memes produce more nuanced statements used as a form of creative criticism/coping mechanism. These political functions are often amplified by memoricity, which is used to stigmatize regime’s opponents by pro-government communities and to legitimize protesters’ demands by anti-government communities.

中文翻译:

记忆、政治和情感:委内瑞拉和乌克兰的网络模因和抗议

摘要 本文讨论了在线抗议活动背景下情绪、记忆和用户生成的数字内容之间的相互作用。以乌克兰(2013-2014 年)和委内瑞拉(2019 年)的反政府抗议为例,它比较了亲政府和反政府社区如何利用网络模因的视觉性和记忆性来煽动影响和促进他们的政治议程。它表明,尽管视觉内容元素的使用存在差异,乌克兰和委内瑞拉的模因具有相似的政治功能。在这两个国家,亲政府的模因通常依靠简单的情感信息来进行宣传/极化目的,而反政府的模因则产生更细微的陈述,用作一种创造性的批评/应对机制。这些政治功能往往被记忆放大,
更新日期:2020-05-03
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