Abstract

Bowling Headliners, a television series broadcast from 1948 to 1950, played a significant role in earning the game’s acceptance as a spectator sport in the United States. Premiering in the pivotal year when television arrived as a mass medium, the program showcased the skills of top bowlers while also encouraging novel forms of audience participation and complementing the sometimes dull activity on the lanes with appearances by famous announcers and attractive models. Its host, a quick-witted New York City journalist named Al Cirillo, combined sports and entertainment in a trailblazing format that became a blueprint for selling bowling to the masses. The series embodied the enterprising spirits of three of the most notable media organizations of the twentieth century: its host networks, ABC in the first season and DuMont in the second, and Cirillo’s employer, the New York Daily News, America’s most widely read newspaper at the time.

抽象的

保龄球头条，从1948年至1950年播放的电视连续剧，在赢得比赛作为美国观众体育的认可方面发挥了重要作用。该节目在电视作为大众传播媒介的关键年份首次亮相，展示了顶级保龄球手的技能，同时还鼓励新颖形式的观众参与，并通过著名播音员和迷人模特的出现补充有时在车道上乏味的活动。它的主人是一位机灵的纽约市记者，名为Al Cirillo，以开拓性的方式将体育和娱乐结合在一起，成为了向大众推销保龄球的蓝图。该系列节目体现了20世纪三个最著名的媒体组织的进取精神：其主持人网络，第一季的ABC和第二季的DuMont，以及Cirillo的雇主，纽约每日新闻，当时美国阅读最广泛的报纸。