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Testing the influence of destination source credibility, destination image, and destination fascination on the decision-making process: Case of the Cayman Islands
International Journal of Tourism Research ( IF 4.737 ) Pub Date : 2020-12-03 , DOI: 10.1002/jtr.2427
Girish V.G. 1 , Eunkyoung Park 2 , Choong‐Ki Lee 3
Affiliation  

For small islands, tourism is generally considered the backbone of their economies. However, research on tourists' intention to visit small islands is limited. This study fills this gap by investigating the influences of destination source credibility, destination image and destination fascination and their relationships with theory of planned behaviour (TPB) constructs. Results reveal that destination fascination has significant influence on attitude, subjective norms and perceived behavioural control. Moreover, TPB constructs show positive effects on revisit intention. This study enriches the tourism literature related to small islands and tourists' decision-making process.

中文翻译:

测试目的地来源可信度、目的地形象和目的地魅力对决策过程的影响:开曼群岛案例

对于小岛屿来说,旅游业通常被认为是其经济的支柱。然而,关于游客游览小岛意愿的研究是有限的。本研究通过调查目的地来源可信度、目的地形象和目的地魅力的影响及其与计划行为理论 (TPB) 结构的关系来填补这一空白。结果表明,目的地迷恋对态度、主观规范和感知行为控制有显着影响。此外,TPB 结构对重访意向显示出积极的影响。本研究丰富了与小岛和游客决策过程相关的旅游文献。
更新日期:2020-12-03
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