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Consuming for the Greater Good: “Woke” Commercials in Sports Media
Communication & Sport ( IF 3.183 ) Pub Date : 2020-08-19 , DOI: 10.1177/2167479520949283
Jeffrey Montez de Oca 1 , Sherry Mason 1 , Sung Ahn 1
Affiliation  

Amidst a crisis in the US racial state over the summer of 2020, typically “politically” averse professional sports leagues proliferated anti-racist statements. We see the sudden advertising of corp...

中文翻译:

为更大的利益而消费:体育媒体中的“唤醒”广告

在 2020 年夏天美国种族国家的危机中,通常“政治上”厌恶的职业体育联盟大量发表反种族主义言论。我们看到公司突然的广告...
更新日期:2020-08-19
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