Implicit impressions are often assumed to be difficult to update in light of new information. Even when an intervention appears to successfully change implicit evaluations, the effects have been found to be fleeting, reverting to baseline just hours or days later. Recent findings, however, show that two properties of new evidence-diagnosticity and believability-can result in very rapid implicit updating. In the current studies, we assessed the long-term effects of evidence possessing these two properties on implicit updating over periods of days, weeks, and months. Three studies assessed the malleability of implicit evaluations after memory consolidation (Study 1; N = 396) as well as the longer-term trajectories of implicit responses after exposure to new evidence about novel targets (Study 2; N = 375) and familiar ones (Study 3; N = 341). In contrast with recent work, our findings suggest that implicit impressions can exhibit both flexibility after consolidation and durability weeks or months later.

中文翻译：

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新证据对其他人内隐印象的长期影响

根据新信息，隐式印象通常被认为难以更新。即使干预似乎成功地改变了内隐评估，也发现其影响是短暂的，仅在数小时或数天后恢复到基线。然而，最近的研究结果表明，新证据的两个属性——可诊断性和可信度——可以导致非常快速的隐式更新。在当前的研究中，我们评估了具有这两个属性的证据在数天、数周和数月内对隐式更新的长期影响。三项研究评估了记忆巩固后内隐评估的延展性（研究 1；N = 396）以及在接触有关新目标（研究 2；N = 375）和熟悉目标的新证据后内隐反应的长期轨迹（研究 2；N = 375）研究 3；N = 341)。