Consumer negotiation of authenticity is explored through a netnography of online fans of the reality television series RuPaul’s Drag Race. Suggestion is of a post-postmodern approach to negotiating the authenticity of series narratives consumed, associated authentic identities of consumers, and of supporting interactions of the consumer community. A more reconstructive stance arises from some fans’ occasional frustrations over staging interfering with narrative truth and at times perceived dismissal of meaningful fixed identity. Public performances before and with other online fans help to agglomerate and assert preferred versions of these. This post-postmodern approach is distinct from more deconstructive and typically postmodern attitudes also evident among the fandom, and themselves shown to interact with and be reinvigorated by reconstructions. Highlighted is the complex negotiation of authenticity by consumers overall.

消费者对真伪的谈判是通过真人秀电视连续剧《 RuPaul's Drag Race》的在线粉丝的网络探索的。建议采用后后现代的方法来协商所消费的系列叙事的真实性，相关的消费者真实身份，并支持消费者社区的互动。更具煽动性的立场是由于一些歌迷偶尔会因舞台上的叙事而感到沮丧，这些叙事会干扰叙事性真理，有时会感到人们对有意义的固定身份不屑一顾。在其他在线粉丝面前或与其他在线粉丝一起进行的公开表演有助于凝聚并断言它们的首选版本。这种后现代主义的方法不同于更具破坏性的，典型的后现代主义态度，在狂热者中也很明显，它们本身也表现出与重建的互动和振兴。