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When Figurative Frames Decrease Political Persuasion: The Case of Right-Wing Anti-Immigration Rhetoric
Discourse Processes ( IF 2.437 ) Pub Date : 2021-01-11
Amber Boeynaems, Christian Burgers, Elly A. Konijn

ABSTRACT

The rhetoric used by right-wing anti-immigration politicians is considered important to their political success. Such rhetoric commonly contains figurative frames with metaphor and/or hyperbole. In two experiments (n experiment1  = 411, n experiment2  = 407), we tested when and how such figurative frames add to the intense and emotive character of anti-immigration statements and their subsequent persuasiveness. Results showed that different voters respond differently to figuratively framed anti-immigration rhetoric: overall, voters perceived figuratively framed populist statements as more intense and emotive than nonfigurative statements, which caused boomerang effects by decreasing political persuasion. By contrast, right-wing populist voters were not persuaded by rhetorical variations in anti-immigration statements. Our findings underscore how anti-immigration rhetoric can broaden the gap between voters and put in motion further polarization in our society.



中文翻译:

当形象框架降低政治说服力时:右翼反移民修辞案

摘要

右翼反移民政客使用的言辞被认为对他们的政治成功很重要。这种修辞通常包含具有隐喻和/或夸张的象征性框架。在两个实验中(n 实验1  =  411,n 实验2  = 407),我们测试了这种比喻框架何时以及如何为反移民声明及其随后的说服力增添了强烈的情感色彩。结果表明,不同的选民对具有象征意义的反移民言论的反应不同:总体而言,选民认为具有象征意义的民粹主义言论比非象征性言论更为强烈和感性,这通过减少政治说服力引起了回旋镖效应。相比之下,右翼民粹主义选民并未因反移民声明中的措辞变化而被说服。我们的发现强调了反移民的言论如何能够扩大选民之间的差距,并使我们的社会进一步分化。

更新日期:2021-01-12
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