ABSTRACT

The paper discusses the results of the mixed-method study on the influence of stories on individual decision-making in the university environment. Seeing the research gap and the scarcity of empirical papers on the topic of the role of stories in decision-making, we initiated the study on how stories influence students’ decisions in the course and teacher selection process. A literature review preceding the study led us to three hypotheses. The research was executed as a mixed-method study. The quantitative part of the study answers questions if and how stories influence decision-making and works with three hypotheses. The qualitative part of the study provides information on why this happens. The study results discussed in this paper indicate that schoolmates’ stories are an important resource for students’ decision-making. Students prefer face-to-face sharing of stories and do not intentionally hide important aspects of the story though sometimes make it more attractive.

摘要

本文讨论了关于故事对大学环境中个人决策的影响的混合方法研究的结果。鉴于研究的不足和关于故事在决策中作用的经验论文的匮乏，我们开始研究故事如何影响学生在课程和教师选择过程中的决策。研究之前的文献综述使我们得出了三个假设。该研究是作为混合方法研究执行的。该研究的定量部分回答了故事是否以及如何影响决策的问题，并以三个假设为依据。研究的定性部分提供了有关为什么会发生这种情况的信息。本文讨论的研究结果表明，同学的故事是学生决策的重要资源。