This article examines one strategy in the discursive construction of so‐called reverse racism: the slur‐once‐removed, a linguistic construction in the form the X‐word, used to euphemize slurs. Building on structural similarity to the N‐word, the C‐word has emerged as a euphemism for cracker. Using dialogic syntax and stance theory, the article analyzes media debates surrounding the George Zimmerman murder trial to argue that the parallelism of form between the C‐word and the N‐word constructs their referents as similarly harmful. Euphemizing cracker as the C‐word indexes cracker as a racist slur, and by extension discursively constructs the phenomenon of reverse racism.

中文翻译：

---

“ C词”与“ N词”相遇：“逆向种族主义”的单反删除和话语结构

本文研究了所谓反向种族主义的话语建构中的一种策略：“曾经”（slur-once-removed），一种X字形式的语言构造，用来泛化诽谤。基于与N字的结构相似性，C字已成为饼干的委婉说法。本文使用对话语法和立场理论，分析了围绕乔治·齐默尔曼谋杀案审判的媒体辩论，认为C字和N字之间形式的平行性将其指称词构造为同样有害的。令人欣慰的饼干作为C单词索引饼干 作为种族主义的诽谤，并由此推论地建构了反向种族主义现象。