当前位置: X-MOL 学术Journal of Sport Management › 论文详情
Our official English website, www.x-mol.net, welcomes your feedback! (Note: you will need to create a separate account there.)
Local Broadcast Viewership in Major League Soccer
Journal of Sport Management ( IF 3.6 ) Pub Date : 2019-03-01 , DOI: 10.1123/jsm.2018-0022
Hojun Sung 1 , Brian M. Mills 1 , Michael Mondello 2
Affiliation  

This paper estimates determinants of local market television viewership demand for Major League Soccer (MLS). We examine the effects of team quality and outcome uncertainty and compare our estimate...

中文翻译:

美国职棒大联盟的本地广播收视率

本文估算了美国职业足球大联盟(MLS)的本地市场电视收视需求的决定因素。我们检查团队质量和结果不确定性的影响,并比较我们的估计...
更新日期:2019-03-01
down
wechat
bug