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Stilettoed Damsels in Distress: the (un)changing depictions of gender in a business English textbook
Linguistics and Education ( IF 1.656 ) Pub Date : 2020-08-01 , DOI: 10.1016/j.linged.2020.100820
Richa Goyal , Heath Rose

Abstract Appropriate gender representation in textbooks is crucial for socially educating professionals who use English for work-related communication. It is further important to longitudinally understand how these textbooks keep up with changes in gender equality taking place in the real world. This study critically analyses two editions of a popular international business English textbook for equality of gender representation. Improvement in the visibility and portrayal of women and men was found between the older and newer editions. Results suggested that gender bias has reduced in the newer edition of the textbook, especially at the level of images. However, much more change is needed to bring them to the level of current equality guidelines published by government and independent organizations. The study recommends that, instead of imitating the realities of the world, textbooks developers must consider presenting scenarios that societies aim to achieve. Furthermore, in the absence of gender equality in textbooks, stereotypical depictions of gender need to be discussed critically in classrooms.

中文翻译:

困境中的细高跟鞋少女:商务英语教科书中(不变)对性别的描述

摘要 教科书中适当的性别代表性对于使用英语进行与工作相关的交流的社会教育专业人员至关重要。纵向了解这些教科书如何跟上现实世界中发生的性别平等变化也很重要。本研究批判性地分析了流行的国际商务英语教科书的两个版本,以实现性别代表性的平等。在旧版和新版之间发现女性和男性的可见度和描绘有所改善。结果表明,在较新版本的教科书中,性别偏见有所减少,尤其是在图像层面。然而,要使它们达到政府和独立组织发布的当前平等准则的水平,还需要做出更多的改变。该研究建议,教科书的开发者必须考虑呈现社会旨在实现的情景,而不是模仿世界的现实。此外,在教科书中缺乏性别平等的情况下,需要在课堂上批判性地讨论对性别的刻板印象。
更新日期:2020-08-01
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