Stopping for pedestrians in the crosswalk is a longstanding legal mandate in Brazil, but is rarely obeyed or enforced, except in the Brazilian capital, Brasilia where yielding is almost universal because of a campaign planned and developed as a joint effort of government, universities, the media and non-governmental organizations. An overview of the process that resulted in large scale change in cultural practices is presented in this brief report.

中文翻译：

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穿越人行横道：如何让城市走上这条线

在人行横道上停车是巴西长期以来的一项法律规定，但很少被遵守或强制执行，除了在巴西首都巴西利亚，由于政府、大学、媒体和非政府组织。这份简短的报告概述了导致文化习俗发生大规模变化的过程。