The aim of this paper is to analyze empirically the effect that several kinds of risks, associated with hypothetical oil drillings in the Canary Islands, could have on the behavioral intentions of tourists. A panel survey collected from 639 nonresident tourists about destination image, risk perception, and intention to visit or recommend the islands. The risks associated with the possible oil extractions significantly harming perceived image and behavioral intention by around 43%, with the intention to recommend being more affected than the intention to revisit. Structural equation modeling (SEM) was used to develop a theoretical model following a recent trend integrating the destination image and risk literatures. Results highlight the key role of perceived risk in creating destination image and provides evidence of the mediating role of image between risk and behavioral intention. The affective image component has a greater impact on behavioral intention than the cognitive one. The outcomes of this study point out the importance, for destination marketers and policymakers, of mitigating the effects of the risk derived from oil drilling. Emphasis is placed on the importance of information and promotion campaigns in which the safety of the destination is remarked.

本文的目的是从经验上分析加纳利群岛假想石油钻探可能带来的几种风险对游客的行为意图的影响。一项小组调查从639名非居民游客中收集，涉及目的地图像，风险感知以及访问或推荐岛屿的意图。与可能的采油有关的风险对感知到的图像和行为意图造成的伤害显着降低了约43％，建议的意图比重新访问的意图受到的影响更大。结构方程模型（SEM）用于根据最近的趋势将目标图像和风险文献相结合来开发理论模型。结果突出了感知风险在创建目的地形象中的关键作用，并提供了形象在风险和行为意图之间的中介作用的证据。情感形象成分对行为意图的影响要大于认知行为。这项研究的结果指出，对于目的地营销商和政策制定者而言，减轻由石油钻探产生的风险影响的重要性。重点放在宣传信息和促销活动的重要性上，其中要注意目的地的安全性。