ABSTRACT

This research aims at investigating the critical factors that promote users in protecting the Bring Your Own Device (BYOD) information security. Perceived value serves as the core variable and integrates the Technology Threat Avoidance Theory and the Value-based Adoption Model to propose an integrated model. The questionnaire survey employed to verify the hypotheses. The results show that perceived usefulness (positive), perceived threats (positive), perceived expense (negative), impact on systems performance (negative), and user self-efficacy (positive) are the critical factors. The explanatory power (R²) is 51%. Besides, BYOD security awareness and perceived values affect the intention of BYOD security protection (R²=62%).

摘要

本研究旨在调查促进用户保护自带设备 (BYOD) 信息安全的关键因素。感知价值作为核心变量，将技术威胁规避理论和基于价值的采用模型相结合，提出综合模型。采用问卷调查来验证假设。结果表明，感知有用性（积极）、感知威胁（积极）、感知费用（消极）、对系统性能的影响（消极）和用户自我效能感（积极）是关键因素。解释力 (R ² ) 为 51%。此外，BYOD 安全意识和感知价值会影响BYOD 安全保护的意图（R ² =62%）。