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Impact of altruistic motivation perception on corporate hypocrisy: A study based on fuzzy set qualitative comparative analysis
Journal of Intelligent & Fuzzy Systems ( IF 2 ) Pub Date : 2020-06-25 , DOI: 10.3233/jifs-179757
Yiqi Zhao 1 , Yuanjian Qin 1 , Xianfeng Zhao 2 , Leilei Shi 3
Affiliation  

This study conducts data analysis on hypocritical and non-hypocritical enterprises to explore the influence of altruistic motivation perception on corporate social responsibility (CSR) implementation, CSR communication, and corporate hypocrisy. To analyze the data of hypocritical and non-hypocritical companies, a fuzzy set qualitative comparative analysis is applied. In hypocrisy enterprises, high neutral altruism and low positive altruism are sufficient conditions for high CSR communication. Low negative altruism is a necessary condition for CSR implementation, and low positive altruism and high neutral altruism are sufficient conditions for CSR implementation. And low positive altruism and low CSR implementation behavior are sufficient conditions for corporate hypocrisy, while high neutral altruism is sufficient conditions for corporate hypocrisy. In non-hypocritical enterprises, high neutral altruism and high negative altruism are sufficient conditions for high CSR communication. And high CSR implementation needs high positive altruism and CSR communication interaction. And High positive altruism and low CSR communication are sufficient conditions for corporate non-hypocrisy.

中文翻译:

利他动机感知对公司虚伪的影响:基于模糊集定性比较分析的研究

本研究对虚伪和非虚伪的企业进行数据分析,以探索利他动机感知对企业社会责任(CSR)实施,CSR沟通和企业虚伪的影响。为了分析虚伪公司和非虚伪公司的数据,应用了模糊集定性比较分析法。在虚伪的企业中,高中立的利他主义和低度的积极利他主义是进行高CSR沟通的充分条件。低的负利他主义是实施CSR的必要条件,低的正利他主义和高中立的利他主义是实施CSR的充分条件。低积极的利他主义和低的企业社会责任执行行为是公司虚伪的充分条件,而高度中立的利他主义足以构成公司虚伪的条件。在非虚伪的企业中,高度中立的利他主义和负面的利他主义是实现高CSR沟通的充分条件。高CSR实施需要高度积极的利他主义和CSR沟通互动。高积极利他主义和低企业社会责任沟通是公司不伪善的充分条件。
更新日期:2020-06-30
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