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Guidelines for communicating about bats to prevent persecution in the time of COVID-19
Biological Conservation ( IF 5.9 ) Pub Date : 2020-08-01 , DOI: 10.1016/j.biocon.2020.108650
Douglas MacFarlane 1, 2 , Ricardo Rocha 3, 4
Affiliation  

Abstract While the current COVID-19 pandemic continues to wreak havoc on human health and national economies, conservationists are struggling to prevent misguided persecution of bats, which are misleadingly being blamed for spreading the disease. Although at a global level, such persecution is relatively uncommon, even a few misguided actions have the potential to cause irrevocable damage to already vulnerable species. Here, we draw on the latest findings from psychology, to explain why some conservation messaging may be reinforcing misleading negative associations. We provide guidelines to help ensure that conservation messaging is working to neutralize dangerous and unwarranted negative-associations between bats and disease-risk. We provide recommendations around three key areas of psychological science: (i) debunking misinformation; (ii) counteracting negative associations; and (iii) changing harmful social norms. We argue that only by carefully framing accurate, honest, and duly contextualized information, will we be able to best serve society and present an unbiased perspective of bats. We hope this guidance will help conservation practitioners and researchers to develop effective message framing strategies that minimize zoonotic health risks and support biodiversity and its associated ecosystem services.

中文翻译:

在 COVID-19 期间传播有关蝙蝠以防止迫害的指南

摘要 虽然当前的 COVID-19 大流行继续对人类健康和国民经济造成严重破坏,但环保主义者正在努力防止对蝙蝠的误导性迫害,蝙蝠被误导地被指责为传播疾病的罪魁祸首。尽管在全球范围内,这种迫害相对不常见,但即使是少数误导行为也有可能对本已脆弱的物种造成不可挽回的损害。在这里,我们利用心理学的最新发现来解释为什么一些保护信息可能会强化误导性的负面联想。我们提供指导方针,以帮助确保保护信息正在努力消除蝙蝠与疾病风险之间的危险和无根据的负面关联。我们围绕心理科学的三个关键领域提供建议:(i) 揭穿错误信息;(ii) 消除负面联想;(iii) 改变有害的社会规范。我们认为,只有通过仔细构建准确、诚实和适当的背景信息,我们才能最好地为社会服务,并提出公正的蝙蝠观点。我们希望本指南将帮助保护从业人员和研究人员制定有效的信息框架策略,以最大限度地减少人畜共患健康风险并支持生物多样性及其相关的生态系统服务。
更新日期:2020-08-01
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