Nature and Science are two major multidisciplinary journals, well-known among the general public and highly-cited by scholarly communities. This article presents Google Trends, a web service providing detailed information on the Google search behavior of Internet users from all countries during the period 2004–2019 and illustrates the preference between Nature and Science. The research shows a general decrease of the demand for both journals and reveals a substantial growth in demand for Nature in some geographic regions and a decline of the interest to Science in many regions. We also found a better affinity to Nature by the general audience and a better affinity to Science in former USSR scholarly allies. This situation is explained on one hand by the editorial policy of the two journals and on the other hand by the influence of the cold war and its aftermath on worldwide scientific societies and the ongoing interest in research areas in different geographic regions.

中文翻译：

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自然或科学：谷歌趋势怎么说

《自然》和《科学》是两种主要的多学科期刊，在公众中广为人知，并被学术界高度引用。本文介绍了 Google Trends，这是一项网络服务，提供有关 2004 年至 2019 年期间所有国家/地区互联网用户的 Google 搜索行为的详细信息，并说明了自然和科学之间的偏好。研究表明，对这两种期刊的需求普遍下降，一些地理区域对 Nature 的需求大幅增长，而许多地区对 Science 的兴趣下降。我们还发现普通观众对自然的亲和力更好，前苏联学术盟友对科学的亲和力也更好。