Evaluation of Alcohol Industry Action to Reduce the Harmful Use of Alcohol: Case Study from Great Britain.,Alcohol and Alcoholism

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Evaluation of Alcohol Industry Action to Reduce the Harmful Use of Alcohol: Case Study from Great Britain.
Alcohol and Alcoholism ( IF 2.8 ) Pub Date : 2020-05-18 , DOI: 10.1093/alcalc/agaa029
Peter Anderson _{1,

2} , Eva Jané Llopis _{2,

3,

4} , Jürgen Rehm _{5,

6,

7,

8,

9,

10}

Affiliation

Institute of Health & Society, Newcastle University, Baddiley-Clark Building, Richardson Road, Newcastle upon Tyne NE2 4AX, UK.
Faculty of Health, Medicine and Life Sciences, Maastricht University, P. Debyeplein 1, Maastricht HA 6221, The Netherlands.
Institute for Mental Health Policy Research, CAMH, 33 Russell Street, Toronto, ON M5S 2S1, Canada.
ESADE Business School, Ramon Llull University, Av. Esplugues 92-96, Barcelona 08034, Spain.
Institute of Clinical Psychology and Psychotherapy, TU Dresden, Dresden 01087, Germany.
I.M. Sechenov First Moscow State Medical University, Moscow 119146, Russian Federation.
Institute for Mental Health Policy Research, Centre for Addiction and Mental Health, 33 Russell Street, Toronto, Ontario ON M5S 2S1, Canada.
Institute of Medical Science, University of Toronto, Toronto, Ontario ON M5S, Canada.
Department of Psychiatry, University of Toronto, Toronto, Ontario ON M5T 1RB, Canada.
Dalla Lana School of Public Health, University of Toronto, Toronto, Ontario ON M5T 3M7, Canada.

To describe a case study in the British market of one of the global beer-producing companies that has set a target to increase the proportion of its products with an alcohol by volume (ABV) of 3.5% or less, and to reduce the mean ABV of its beer products.

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