ABSTRACT

Public-facing social media platforms, such as Facebook and WeChat, are increasingly being embedded into corporate processes and routines. The use of public social media by employees has aroused widespread interest among scholars in recent years. This study summarises published theories and models and proposes a causal-chain framework for research exploration into employee usage of public social media platforms by systematically analysing the antecedent variables, mediators, moderators, and outcome variables used in 59 quantitative papers. The representative theories include: Social Capital Theory, Job Demands-Resources Model, Boundary Theory, Media Synchronicity Theory, Social Cognitive Theory, Technology Acceptance Model, Self-Determination Theory, and Media Richness Theory. Historically, researchers have studied social media usage behaviours as antecedents, rather than social factors, with many focusing on outcome variables such as job performance and job satisfaction, while the impact of employee social media usage on physical and mental health is less studied. In terms of moderators, variables such as use behaviour, user characteristics and job characteristics receive most attention. With regards to mediators, social capital, job satisfaction, and work conflict are most significant. This study proposes future research directions for this field, including topics relating to platform attributes, social power, organisational culture, and employee health.

摘要

面向公众的社交媒体平台，如 Facebook 和微信，正越来越多地融入企业流程和日常工作中。近年来，员工对公共社交媒体的使用引起了学者们的广泛兴趣。本研究总结了已发表的理论和模型，并通过系统分析 59 篇定量论文中使用的前因变量、中介变量、调节变量和结果变量，提出了一个因果链框架，用于研究探索员工对公共社交媒体平台的使用。代表理论包括：社会资本理论、工作需求-资源模型、边界理论、媒体同步性理论、社会认知理论、技术接受模型、自我决定理论、媒体丰富性理论。从历史上看，研究人员将社交媒体使用行为作为前因而非社会因素进行研究，其中许多关注结果变量，如工作绩效和工作满意度，而员工使用社交媒体对身心健康的影响研究较少。在版主方面，使用行为、用户特征和工作特征等变量最受关注。就中介而言，社会资本、工作满意度和工作冲突最为重要。本研究提出了该领域未来的研究方向，包括与平台属性、社会权力、组织文化和员工健康相关的主题。而员工使用社交媒体对身心健康的影响研究较少。在版主方面，使用行为、用户特征和工作特征等变量最受关注。就中介而言，社会资本、工作满意度和工作冲突最为重要。本研究提出了该领域未来的研究方向，包括与平台属性、社会权力、组织文化和员工健康相关的主题。而员工使用社交媒体对身心健康的影响研究较少。在版主方面，使用行为、用户特征和工作特征等变量最受关注。就中介而言，社会资本、工作满意度和工作冲突最为重要。本研究提出了该领域未来的研究方向，包括与平台属性、社会权力、组织文化和员工健康相关的主题。