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Editorial: Online-to-offline ecommerce operations management (EOM)
Transportation Research Part E: Logistics and Transportation Review ( IF 10.6 ) Pub Date : 2020-04-24 , DOI: 10.1016/j.tre.2020.101920 George Q. Huang , René de Koster , Yugang Yu
中文翻译:
社论:在线到离线电子商务运营管理(EOM)
更新日期:2020-04-24
Transportation Research Part E: Logistics and Transportation Review ( IF 10.6 ) Pub Date : 2020-04-24 , DOI: 10.1016/j.tre.2020.101920 George Q. Huang , René de Koster , Yugang Yu
This editorial explores research opportunities of operations management due to special characteristics of online-to-offline ecommerce. Representative contributions collated in this special issue are summarized. Through these research efforts and achievements, we highlight challenges for future exploration.
中文翻译:
社论:在线到离线电子商务运营管理(EOM)
这篇社论探讨了由于在线到离线电子商务的特殊特性而带来的运营管理研究机会。总结了本期特刊整理的代表性贡献。通过这些研究工作和成就,我们强调了未来探索的挑战。