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Definition of a conceptual scale of servitization: Proposal and preliminary results
CIRP Journal of Manufacturing Science and Technology ( IF 4.8 ) Pub Date : 2018-12-01 , DOI: 10.1016/j.cirpj.2018.11.003
Luca Mastrogiacomo , Federico Barravecchia , Fiorenzo Franceschini

The servitization process, i.e. the gradual shift from product-centred value propositions to complex product-service systems offerings, has led many manufacturing companies to modify their business models and internal organization. It is clear that this is a rather short-sighted definition not taking into account how much a company is product or service-oriented, i.e. its servitization level. The idea herein discussed is to formalize the concept of a servitization scale, trying to operationalize the concept of servitization level shared by researchers and practitioners. The goal is to provide a conventional tool to measure or compare the servitization level of different manufacturing companies. To provide a preliminary evidence the possible use of the proposed scale, the paper presents: (i) an in-depth analysis of the servitization level of medium-large size Italian companies in the manufacturing sector; (ii) some examples of possible applications of the scale to support the strategic decision-making process and planning of the servitization process.



中文翻译:

服务化概念规模的定义:提案和初步结果

服务化过程,即从以产品为中心的价值主张逐渐过渡到复杂的产品服务系统产品,已导致许多制造公司修改其业务模型和内部组织。显然,这是一个短视的定义,没有考虑到公司以产品或服务为导向的程度,即服务水平。本文所讨论的思想是使服务化规模的概念正式化,试图使研究人员和从业者共享的服务化级别的概念实用化。目的是提供一种常规工具来衡量或比较不同制造公司的服务水平。为了提供初步的证据,可以使用建议的量表,本文提出:(i)深入分析意大利中型制造业公司的服务水平;(ii)比额表可能用于支持战略决策过程和服务化过程计划的一些例子。

更新日期:2018-12-01
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