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The effects of consumer knowledge on the willingness to buy insect food: An exploratory cross-regional study in Northern and Central Europe
Food Quality and Preference ( IF 5.3 ) Pub Date : 2018-12-01 , DOI: 10.1016/j.foodqual.2016.12.006
Samuel Piha , Terhi Pohjanheimo , Anu Lähteenmäki-Uutela , Zuzana Křečková , Tobias Otterbring

This exploratory study investigates how consumer knowledge influences willingness to buy (WTB) insect food products. A comparative approach between Northern and Central Europe is adopted to explore ...

中文翻译:

消费者知识对昆虫食品购买意愿的影响:北欧和中欧的探索性跨区域研究

这项探索性研究调查了消费者知识如何影响购买 (WTB) 昆虫食品的意愿。采用北欧和中欧之间的比较方法来探索......
更新日期:2018-12-01
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