Good writing takes time, but in a research environment where speed is master, is it a superfluous pursuit? Scientists spend most of their working life writing, yet our writing style obstructs its key purpose: communication. We advocate more accessible prose that boosts the influence of our publications. For those who change, the proof of their success will be science that is read, understood, and remembered.

中文翻译：

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具有客观魅力的出版：打破科学的悖论

好的写作需要时间，但是在一个以速度为主导的研究环境中，这是多余的追求吗？科学家们一生的大部分时间都花在写作上，但是我们的写作风格阻碍了它的主要目的：交流。我们提倡使用更易理解的散文，以增强出版物的影响力。对于那些改变的人来说，成功的证明将是被阅读，理解和记住的科学。